Background
Habitat for Humanity Australia is part of a global organization that builds homes, communities, and hope. They work alongside volunteers and local communities to create sustainable housing solutions for families in need. A key aspect of their mission is safeguarding the privacy and personal information of the people they serve, particularly children. To comply with their child protection policy, Habitat must ensure that personal information, including the faces of children, is never shared without proper consent.
This is where BlurMe plays a vital role, providing an easy and effective solution to produce videos with blurred faces, allowing Habitat for Humanity Australia to share impactful stories while protecting personal information.
The Challenge
As Habitat for Humanity Australia produces promotional videos to showcase the work of their volunteers and the families they help, they must ensure that they are not violating privacy regulations. A major challenge is ensuring that the faces of children without consent are blurred in the footage to comply with their child protection policy.
Monique, Digital Marketing & Communications Manager at Habitat for Humanity Australia, explains:
"We are not allowed to show the faces of children in our videos without consent. Without BlurMe, we wouldn't be able to use many of the amazing videos captured by our volunteers and supporters."
Ensuring that these videos feature blurred faces to protect personal information while still telling the full story was a difficult task. Manually editing videos to blur faces was time-consuming and challenging to execute with accuracy, and not using the videos meant losing out on valuable content.
Monique also found that other blurring tools available on the market were either too complex or didn't meet their specific needs.
“As a marketer, I found BlurMe to be the most usable option compared to other blur tools. It’s simple, fast, and perfect for someone without advanced technical skills on video editing tools.”
The Solution
Habitat for Humanity Australia turned to BlurMe, a web-based platform that automatically detects and blurs faces in videos. With BlurMe, they are able to protect personal information and ensure that all necessary faces are blurred quickly and easily, meeting privacy regulations without the hassle of complex editing software.
"With BlurMe, we can easily have the faces of individuals in our videos blurred if we don't have consent, which allows us to stay compliant with our child protection policy," says Monique.
BlurMe’s precision in automatically detecting and blurring faces ensures that all personal information is securely protected. The platform’s user-friendly interface means that Habitat’s team can upload their videos, have the necessary faces blurred automatically, and download the final product within minutes.
The Result
Thanks to BlurMe, Habitat for Humanity Australia is now able to share more of their powerful videos while ensuring that all personal information is safeguarded. The ability to automatically blur faces has allowed them to continue using footage that would otherwise be unusable due to privacy concerns.
"BlurMe has made it possible for us to use the videos that we otherwise couldn't," Monique explains. "By automatically producing videos with blurred faces, we protect the personal information of children in our videos, which is essential for our child protection policy."
Using BlurMe has saved the organization significant time and effort, allowing them to focus on sharing their story with supporters and donors without worrying about violating privacy regulations.
Conclusion
For Habitat for Humanity Australia, BlurMe has become an invaluable tool in protecting personal information and ensuring that faces are blurred where necessary in their videos. This simple, effective solution enables them to continue sharing their story while staying compliant with privacy laws.
"As a marketer, BlurMe is by far the easiest and most practical option available for blurring faces in videos."
If your organization needs an easy way to blur faces in videos and protect personal information, BlurMe offers a reliable, efficient tool for non-profits that helps keep privacy at the forefront.
